The Client

Based in Stanley County Durham, Hannah’s Accessories is an online business selling jewellery and accessories via mail-order.

The Brief

As we had designed and built a bespoke ecommerce website for the business a few months previously, the owner asked us to create a bespoke flyer and business card design and a  series of marketing and packaging materials to use to promote the business online and at local jewellery and craft markets.

Business Card Design

We designed a feminine yet modern double-sided business card which subtly reinforces the business’s brand identity by extrapolating the curves of the logo in gradient waves to provide visual interest and create a backdrop for the contact information.  To create a feeling of luxury the cards were printed onto a 450gsm silk board with two-sided velvet lamination.  Specialist lamination and high-quality card stock is inexpensive nowadays but is one of the best ways to add immediate impact to business stationery.

Flyer Design

Building on the way in which elements of the logo were expanded to flow across the business cards we designed an A5 double-sided flyer using the same flowing curves and rich pastel shades.  Current product images, contact details and the main product lines sold were also added to the flyer.  The flyers was designed to scale so that it could be used to create a striking poster suitable for use in shopping centres and pop-up stores.To maintain brand consistency, the flyers were printed on a 300gsm velvet laminate board similar to that used in the business cards.

Packaging Design

To help build Hannah’s Accessories brand identity, we ensured that consistent imagery was used across all of their business stationery and packaging materials.   We also created a set of bespoke designed packaging materials including stickers, wrapping tissue, paper bags and cardboard jewellery boxes, all of which used the logo and brand colours.

The Result

The creation of branded packaging materials, advertising flyers and dual use business cards has enabled Hannah’s Accessories to present a cohesive brand identity across every aspect of their business while our print management service ensured that printing costs were kept to a minimum without impacting the quality of the finished items.

UPDATE JAN 2023 – We continue to work with Hannah’s Accessories providing website maintenance & updates.

UPDATE JAN 2024 – Although the Hannah’s Accessories website is temporarily offline, we have been asked to continue managing the site as part of our website maintenance package.